

You don’t have to tell them that you care you have to show them. I can’t even tell you the money gone to waste every year for unused customer service software, customer compensation, and fixing customer service issues. It takes a seasoned customer service rep to tell you how many hours it can take to solve a single service request and how many years it takes away from their lives to make customers happy. And remember, your customers prefer a self-service portal over human interaction anyway.Ĭustomer satisfaction is one low-hanging fruit with this one. All it takes is a customer self-service portal, after all. Self-serve, on the other hand, is a very easily scalable option. The answer is not for long.Įventually, either your customer support is gonna get sloppy, or your response times will be in every 12 hours. If you want to stay in the race, you need to learn how to change, and as change comes, the only thing you can do is growing bigger with it.

SaaS people know one thing better than everyone: growth means change, change means growth.

It’s all nice and intimate, your team offers fast, top-notch support, and you have happy customers. You have a small customer support team, but hey, so is your customer base anyway. Let’s say you are a small business or a startup, even. Three reasons why self-serve is the star of the show now: 1- It is scalable
